Welcome To Electric Loft

Pomona’s Photo & Video Studio Flooded With Natural Light

Shoot with original brick walls, wood floors, and big north-facing windows. Photo shoots from $100 an hour, with the privacy of an entire second-floor loft.
Shoots, sets, and celebrations hosted at Electric Loft since we opened our doors.
0 +

“Historic event space in a historic part of Pomona. Beautiful room, great light.”

E. Dominic Black, ★★★★★ Google review

Google Rating

Bartender in a leather apron serving a cherry-garnished cocktail under string lights
Guest opening a champagne bottle near banquet tables at a celebration at The Electric Loft in Pomona
Fresh roses being arranged for an event at The Electric Loft
Pink balloon and party decor setup against the exposed brick at The Electric Loft
0 +

Contact Hours

Monday - Friday 10:00 AM - 6:00 PM
Saturday 9:00 AM - 2:00 PM
Sunday Closed
24-hour response Request Availability Anytime

About Us

Where the Light Does Half the Work

Every creator knows the problem: Los Angeles studio prices, Los Angeles traffic, and white-box rooms that look like everyone else’s feed. Electric Loft is the fix. A rustic industrial loft in the downtown Pomona Arts District with original brick, wood floors, and north-facing windows that give you soft natural light all day. Minutes from the 10, 60, and 71, and far friendlier to your budget than anything comparable in LA.
Photographers shooting a styled wedding session with a bride and groom by the windows at The Electric Loft
Film crew recording dancers under pink and blue neon lights during a video shoot at The Electric Loft at Electric Loft, banquet hall in Pomona CA
0 +

Arts District Official Venue

In the heart of downtown Pomona

Family-Owned & Operated

Real people, honest pricing

Custom Layouts & Setups

Tailored to your celebration

Our gallery

Feel Inspired by Real Shoots

Real light. Real brick. Real work, made in the loft. [View Gallery]

A Photo Studio Rental in Pomona That Isn't a White Wall

This is a brick loft on the second floor of the M&M Electric Building, built in 1896, right in 91766. Original brick on all four walls, 15 foot ceilings, wood floors, and tall windows facing the street. If you’ve been searching for a unique photo shoot location near 91766 and keep landing on the same seamless backdrops, this is the other option. Photo is $100 an hour, video starts at $125, two hour minimum, and you’re welcome to use the kitchen for craft services. No permit, no location scout, no city paperwork, and nobody hovering while you work.

What Our Pomona Photo Studio Gives You: The Shot List

Photographers book by look, so here’s the look.

  • Four brick walls, original and unpainted, warm red-brown
  • Tall street-facing windows the length of the room, nothing blocking them
  • Wood floors, worn, no gloss
  • 15 foot ceilings with the structure exposed
  • A stairwell with a hard directional fall from the landing window
  • 19 smart color-changing lights, so you can gel the room without gels
  • A full kitchen for craft services or a wardrobe steaming station

No cyc wall, no seamless, no grip package. Bring what you need. Worth knowing: the freight path is up one flight of stairs, so plan the cart accordingly. The same Electric Loft event space hosts weddings and showers on weekends, so weekday daytime slots are the easiest to get.

Natural Light by Hour of Day

The windows run the length of the street side, so the room gets bright, even daylight for most of the day and warmer light as the afternoon goes on. Most portrait sessions land between 9am and 1pm. If you’re after a specific look, hard shadows across the brick or flat and even, tell us when you book and we’ll point you at the right slot.

Special offer

Creator-Friendly Rates: Photo $100/hr, Video from $125/hr, 2-Hour Minimum

Our testimonials

Hear what our customers say about us

“Excellent Business Services, very professional.”

Xcellent Fotos ★★★★★ Google review

“THIS VENUE IS DOPE AF, HAS GREAT SOUND QUALITY”

Yahrithnna A. ★★★★★ Google review

More of these are on our Google listing. Read our Google reviews.

0 ★

Google reviews from real families and vendors, averaging 4.5 stars.
0

Guest capacity, with tables and chairs included in every rental.
0

The year the building went up. The memories are newer.

Need Answers? Let's Clear Things Up For You!

909-706-6312

Your Venue

No need to measure We mapped it out already!

Bridal shower venue Pomona with an open event space, exposed brick, and tall windows at The Electric Loft
Floor plan of The Electric Loft showing the open event hall, kitchen line, bathroom and staircase

frequently Asked Questions

Have questions? We’ve got answers!

More Than 500+ Valued Clients

Server behind a labeled buffet of chafing dishes, salad, and cornbread muffins at The Electric Loft
Pink balloon and party decor setup against the exposed brick at The Electric Loft
Guests playing a string measuring game at a baby shower at The Electric Loft in Pomona
Fresh roses being arranged for an event at The Electric Loft

Photo shoots are $100 per hour. Video shoots are $125 per hour Monday through Friday and $150 per hour on weekends. There is a 2-hour minimum, and you book only the hours you need.

Up to 10 people without third-party insurance. Bigger production? Contact us in advance and we will walk you through the insurance requirement.

All-day natural light from north-facing windows, 19 color-changing smart lights, kitchen access with fridge, stove, prep tables, and sink, one restroom, A/C and heating, and a small speaker. Tables, chairs, stools, and couches are available on request.

Yes. Booking the loft gets you 50% off any equipment rental from IE Photo Rentals, and backdrops are $15 each. Strobe and video lighting setups are optional add-ons. Ask in advance to ensure availability.

Specialty pieces are welcome: wicker chairs, couches, LED cubes, champagne walls, and similar props. We do not allow outside table and chair rentals, which protects the original hardwood. Coordinate all drop-offs and pickups within your booked time.

Shoots can run as early or as late as you like. Music must be at a listening level by 10pm on weekdays. No smoking, no glitter, no confetti. We are one flight up with stair access only, so bring an extra set of hands for heavy gear.